O2

Internet für zuhause.

o2 is the only Internet provider in Germany which offers the greatest coverage and all available
types of technology—from DSL to 5G-based Wi-Fi to fibre-optic Internet. In short: o2 has the right
Internet for every home.

To demonstrate this, we created a key visual that represents all ways of living and the diverse architectural and building styles that are typical in Germany.

Introducing: the Every Home.

This iconic building was at the core of a large scale, 360° campaign.

LAUNCH FILM

KEYVISUAL

ROLE
Concept & Art Direction

CLIENT
o2

AGENCY
Serviceplan Bubble